OOJA Displays' P001 counter brings a touch of Nordic minimalism to displays in shops, cafés, or other public spaces – and why not in private homes, as well. The counter is designed for display purposes, but it can also be used as a side or end table, for example.

The minimalist sales counter is made of oak and galvanized steel, and it is possible to pack it in a very small space for storage or transport: the metal parts fit inside the wooden box that functions as the counter's two tiers! The counter is easy to assemble and disassemble completely without tools, and it only takes a few minutes. The OOJA Displays counter is manufactured in Finland.

The counter is also suitable for pop-up stores and temporary outdoor use in dry weather, but it should be stored indoors and protected from moisture.

OOJA displays

P001 counter, oak - black


In stockShips next business day



Oak, black
95 cm
60 cm
90 cm
Oak, galvanized and powder-coated steel
Maximum load capacity
40 + 40 kg
20 kg
Care instructions
Clean with a moist cloth. Dry the surface after wiping.
Store indoors.

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Noora Sallasmaa & Janne Norokytö

Finnish Noora Sallasmaa and Janne Norokytö are a designer couple and the founders of OOJA Displays. Working in the Finnish countryside in Sauvo, the duo designs multi-purpose, high-quality and minimalist sales furniture which are mainly made in collaboration with local artisans and small businesses. Both Sallasmaa and Norokytö have solid experience in sales furniture which they have designed for several Finnish brands before founding OOJA Displays.

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