Published by Arvinius + Orfeus Publishing, Snowcrash is the first-ever volume to recount the story of the Finnish designer collective Snowcrash. Although it only operated for a few years, the group managed to leave a significant imprint on Nordic design history with their futuristic approach deeply rooted in technology and digitalisation. The book is written by Gustaf Kjellin and edited by one of the group's founders, designer Ilkka Suppanen. The foreword is written by British curator and writer Jane Withers.
This book tells the untold story of Snowcrash (1997-2003), an international design company founded by Finns and operated by Swedes. Equipped with an optimistic view of the future, they succeeded in designing a collection that connected art with technology, and the real with the virtual world.
The story takes the reader from a Finland in deep recession in 1993, to Sweden in 2003 recovering from a IT-boom hangover. DIY spirit, bold visions and progressiv design management is played out and told by the international group of creatives involved – painting a picture of a unique design event that offers an alternative view on “Scandinavian Design”.
The book includes never before seen material from private archives, showing the design process and the legendary Snowcrash exhibition in Milan, 1997 – as well as new photos taken off iconic objects in the groundbreaking collection that was made.