The Ajattelija rug, designed by Tomi Leppänen for MUM’s, is adorned with an abstract pattern based on typographical elements. Part of Leppänen’s Typewriter collection, the rug is inspired by Bauhaus and specifically the work of textile designer Anni Albers, who experimented in the 1930s with using her typewriter as a tool for making patterns. The colourful pattern of Ajattelija (Finnish for “the thinker”) is also created using the full stops and dashes of a typewriter.

The Ajattelija rug is handcrafted in India, with the pattern carefully embroidered by hand. Although the rug's appearance and texture resemble those of a tightly-woven wool rug, it is actually made of a rather surprising material: recycled PET plastic bottles. Thanks to the ingenious material, the rug is very durable, easy to care for, and suitable also for outdoor use – but doesn’t really look like an outdoor rug. Therefore, it is just as at home indoors as it is on the balcony or patio!


Ajattelija rug




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100% recycled PET
Off-white, red, blue, green, pink, brown, yellow
240 cm
70 cm
Suitable for outdoor use. It is recommended to lift the rug off the terrace or patio from time to time, especially after rain, to allow the material underneath dry, as well.
Care instructions
Wash with lukewarm water. Spray stains with water or wipe with a damp cloth. Use a soft, gentle brush when washing the hand-embroidered details.

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Tomi Leppänen

Tomi Leppänen is a Finnish graphic designer and art director known for his minimalist yet playful handprint, whether it be in logos, packaging designs or visual identities. Leppänen’s customers and collaborators include the Finnish brands Hakola and MUM’s, among others, as well as the Japanese clothing company Uniqlo. In 2023, Leppänen was chosen as Graphic Designer of the Year.

Born in 1976, Leppänen is truly a multi-talent: in addition to his graphic design work, he plays drums in several Finnish bands.

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