Marimekko's fall/winter collection 2019 will celebrate women writers from the last century and the friendship between Finland and Japan. Favourites among Finnish Design Shop staff include patterns with a natural feel and strong colours which have returned to Nordic interiors.
MARIMEKKO'S THEME FOR 2019, 'Bold by nature', explores authenticity and the power of self-expression. The bohemian home collection for next fall is inspired by the boldness of great twentieth-century women writers in making their voices heard. Rhythmical flower patterns and graphic handwriting have been combined with expressive brush strokes, and the colour palette consists of bold tones such as orange, green and pink.
“Some products in the collection have a clear 1980s feel. These include Harha ja Kuiskaus (Rumor and Whisper) by Fujiwo Ishimoto and Päiväkirja (Diary) by Heikki Orvola. I would include Babassu by Erja Hirvi and Marjaana Virta's new Love cushion, which I think will be a hit product, in the same category”, says Hanna Mäkelä, a buyer at the Finnish Design Shop.
The bohemian home collection is inspired by the boldness of great twentieth-century women writers in making their voices heard.
The colour palette consists of bold tones such as orange, green and pink.
In addition to the Love cushion and Ishimoto's patterns, the biggest hits among Finnish Design Shop staff include Maija Isola's Keisarinkruunu (Crown Imperial) throw, Aino-Maija Metsola's Poronjäkälä (Reindeer Moss) and Ketunmarja (Foxberry) patterns and Vuokko Eskolin-Nurmesniemi's linen duvet covers with the classic Iso Noppa (Big Dice) pattern.
A Japanese feel predominates in next winter's collection – its inspiration comes from the cultural friendship between Finland and Japan, as well as their shared respect for nature. Japanese aesthetics meet Finnish design in items such as the Unikko chopsticks and black Ming vase.
The winter collection is filled with red, warm brown and black-and-white colours, and the season is crowned by the vibrant tones of Talvipalatsi (Winter Palace) by Aino-Maija Metsola.
A Japanese feel predominates in Marimekko's winter collection.
Rhythmical flower patterns and graphic handwriting have been combined with expressive brush strokes.
“Commercially speaking, I also have ongoing faith in the well-loved Kuusikossa (In the Spruce Forest) patterns, now featured in black and white on Oiva tableware. For me, Kuusikossa is an excellent match with the rectangular Oiva plate, and I think the range will be popular in both Finland and Asia. Due to its classic colours, this traditionally festive-season pattern is also perfect for year-round use”, says Hanna Mäkelä.
As well as new patterns, new dishes have been added to Sami Ruotsalainen's Oiva dishware collection, which celebrates its 10th anniversary this year. Two serving bowls and a serving dish will join the collection in the fall.
The first products from Marimekko's fall collection will arrive in the Finnish Design Shop in June.
Edit: Nora Uotila Images: Marimekko / Juho Huttunen Styling: Marimekko