Right from the beginning it was obvious that Fokus Fabrik wanted to use sustainable materials in their collection and to produce it in Finland to ensure ethical production. The patterns are printed on a fabulous mix of organic cotton and hemp. Organic cotton is environmentally friendly cotton that has been grown without the use of pesticides or synthetic fertilizers. Using hemp makes the products even more environmentally friendly. The hemp is naturally resistant to pests and weeds, thus growing it doesn’t require pesticides or herbicides. This means a healthier working environment for the farm workers. It is also better for nature and makes a naturally soft feel to the fabric.